
Nexxen TV Home Screen Expands with TCL FFALCON and TiVo Ads

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Nexxen (NEXN) has expanded its TV Home Screen with TCL FFALCON and TiVo Ads, allowing programmatic access to their Smart TV inventory. This partnership enhances advertisers' access to premium native environments on Smart TVs, where viewers spend significant time browsing. Kenneth Suh, Nexxen's Chief Strategy Officer, emphasized the ease of capturing value through programmatic purchasing. TCL's inventory will be available globally, while TiVo Ads will cover North America and the UK. The initiative aims to provide brands with impactful advertising opportunities during key viewing moments.
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