<div id="readability-page-1">Maverick's budget crown: Ford Maverick is the cheapest pickup in 2026 at $27,229, offering hybrid options and competitive lease deals starting at $311 per month. Toyota's possible rival: Toyota is exploring a RAV4-based compact pickup, aiming for pricing close to the Maverick to meet dealer demand and fill a lineup gap. Market shake-up ahead: With Hyundai Santa Cruz exiting, the compact pickup segment could see intensified competition between Ford, Toyota, and existing midsize models.</div>

<p>The Ford Maverick is set to be the cheapest pickup in 2026 at $27,229, featuring hybrid options and lease deals starting at $311/month. Toyota is considering a RAV4-based compact pickup to compete with the Maverick. The exit of Hyundai Santa Cruz may intensify competition in the compact pickup segment among Ford, Toyota, and existing midsize models.</p>

- Ford Maverick is the least expensive pickup in 2026, priced at $27,229, with hybrid options and lease deals starting at $311 per month.  
- Toyota is considering a compact pickup based on the RAV4, aiming for competitive pricing to meet dealer demand.  
- The departure of the Hyundai Santa Cruz may lead to increased competition in the compact pickup market among Ford, Toyota, and existing midsize models.

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Ford Maverick tops budget pickup list as Toyota eyes rival