<div id="readability-page-1"><blockquote><ul><li>Li Auto tumbles 13% in Hong Kong on a muted market response to its newly updated Li L9 model.</li><li>Citi said the new model is not a game changer, while Morgan Stanley sees its potential to boost sales.</li></ul></blockquote><figure id="attachment_141014"><img src="https://imageproxy.pbkrs.com/https://cnevpost.com/wp-content/uploads/2026/05/2026051802403293.jpg?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" width="1600" height="900" original-src="https://imageproxy.pbkrs.com/https://cnevpost.com/wp-content/uploads/2026/05/2026051802403293.jpg"/><figcaption id="caption-attachment-141014">(A Li L9 Livis on display at the Beijing Auto Show in April 2026. Image credit: CnEVPost)</figcaption></figure><p>Shares of Li Auto (HKEX: 2015) plunged following the launch of its updated Li L9 flagship SUV (sport utility vehicle), as investors appeared unconvinced by the new model aimed at reviving sales momentum.</p><p>Li Auto shares in Hong Kong have tumbled 13% to HK$65.75 apiece so far, marking one of its steepest intraday drops in recent months.</p><p>The automaker officially rolled out the updated Li L9 on May 15, adding a higher-end Livis version with a starting price of 509,800 yuan ($74,862).</p>    <div>        <p><span>Join us on </span>            Telegram            <span> or </span>            Google News        </p>    </div><p>The final pricing for the Li L9 Livis is 50,000 yuan lower than its pre-sales price. The upgraded Ultra version starts at 459,800 yuan.</p><p>Citi analysts noted in a report that the upgraded L9 is not a game changer. They believe its actual value-for-money merely aligns with that of its peers.</p><p><img src="https://imageproxy.pbkrs.com/https://cnevpost.com/wp-content/uploads/2026/05/2026051802402678.jpg?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" width="1600" height="982" original-src="https://imageproxy.pbkrs.com/https://cnevpost.com/wp-content/uploads/2026/05/2026051802402678.jpg"/></p><p>Citi expects monthly sales of 1,000 units for the Li L9 Livis and 4,000 units for the Ultra version. The bank maintained its &#34;Neutral&#34; rating on the company.</p><p>Morgan Stanley held a more positive view on the model by contrast. The bank believes the updated Li L9 is crucial for Li Auto to regain sales momentum.</p><p>Morgan Stanley expects monthly sales of the new Li L9 to surpass last year's average. However, the bank warned of fierce competition in the six-seat SUV market, leaving almost no room for execution missteps.</p><p>The Li L9 Livis is equipped with two smart driving chips developed in-house by Li Auto. This provides the vehicle with powerful computing capabilities for complex road conditions.</p><p>The new vehicle features Li Auto's third-generation range extender and a 72.7 kWh battery pack. Its combined range can reach up to 1,650 kilometers on a full charge and a full tank.</p><p>Li Auto plans to launch an international version of the Li L9 in the third quarter of 2026, with the first batch landing in overseas markets including Central Asia and the Middle East.</p><p>The Li L9 was initially launched in 2022 and was once one of the most expensive models from a domestic automaker. As rival products increased, the model's deliveries slumped by nearly half year-on-year last year.</p>    <div>        <div>            <p><img width="768" height="432" src="https://imageproxy.pbkrs.com/https://cnevpost.com/wp-content/uploads/2026/05/2026051509491597-768x432.jpg?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" original-src="https://imageproxy.pbkrs.com/https://cnevpost.com/wp-content/uploads/2026/05/2026051509491597-768x432.jpg"/>                            </p>        </div>        <div>            <p>Li Auto launches updated L9 to revive flagship SUV sales, international version to roll out in Q3</p>            <p>Li Auto highlighted the higher-end L9 Livis, starting at 509,800 yuan ($74,940), which is 9% lower than its pre-sales price.</p>                    </div>    </div>    <p>($1 = 6.8099 yuan)</p>                                                                                </div>

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<p>Li Auto shares fell 13% in Hong Kong following the launch of its updated L9 SUV, reflecting a muted market response. Citi analysts deemed the model not a game changer, predicting monthly sales of 1,000 units for the Livis version. In contrast, Morgan Stanley sees potential for sales recovery but warns of intense competition. The updated L9 features advanced technology and aims to regain market traction, with an international version expected in Q3 2026.</p>

- Li Auto's shares fell 13% in Hong Kong following the launch of its updated Li L9 SUV, indicating a lack of investor confidence in the model.  
- Citi labeled the upgrade as not a game changer, while Morgan Stanley expressed optimism about its potential to boost sales, albeit acknowledging fierce market competition.  
- The new Li L9 Livis features advanced technology and a long range, with an international version set to be launched in the third quarter of 2026.

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Li Auto shares plunge in Hong Kong after updated L9 SUV launch