Immersion

Immersion Corporation, together with its subsidiaries, engages in the business of intellectual property (IP) that engages user sense of touch when operating digital devices in North America, Europe, and Asia. It operates through two segments, Immersion and Barnes & Noble Education. The company offers software, related tools, and technical assistance related to integrating its patented technology; educational content and general merchandise, and digital and physical textbooks through its bookstore locations, including virtual bookstores, and bookstore-affiliated e-commerce websites; and marketing services, including promotional activities and advertisements, as well as operates as a textbook wholesaler, and bookstore management hardware and software provider. It also provides BNC First Day access course material programs, including First Day Complete and First Day, which provide faculty-required course materials to students on or before the first day of class.